SEO and content marketing

Is your online content ready for more artificial intelligence? How
does your practice perform in the digital space?

How do you know your SEO agency is not
creating toxic backlinks? Start here.

When a surgeon or specialist was discussing the performance of a private practice, the story always seemed to focus on GP referrals. Until recently. The data collected by Digital Practice across all specialties in the Australian private health market is clear: content marketing, creating a direct connection between the specialist and the patient, is here to stay. Let’s go over the mechanics so you can apply them to your private practice.

How does Google rank your private practice, compared to other specialist doctors in your area?

In this article, I’ll explain why updating your website content may improve your Google rankings.

This post will save you tens of thousands of dollars this year, simply because you will avoid the big medical SEO pitfalls that cause many doctors to make…

If your online visibility depends on Google Ads, you are probably familiar with monthly invoices issued by Google.

Does your private practice experience digital competition? It’s this feeling that other specialists are often more visible online…

Page headings are an important aspect of the way your web pages are built and they tell your users what the content is about.

In this article, we focus on the 6 most important SEO strategies to get your medical practice to the top of Google.

In this digital era, online visibility is key, and local search engine optimisation or SEO is essential to grow your practice. So let’s go over the essence of local SEO for surgeons and specialist doctors.

In this article, we cover the essence of content marketing, the timelines that are involved, the place of backlinks and Google Ads and how to navigate the world of search-engine-optimisation tips out there.

Yes, it does, but long blogs for the sake of it won’t make a big difference. Your content needs to be relevant to your target audience

Whenever you put your business hat on, you will look at how visible your medical website is for the surgery type or treatment you offer.

Google rarely discloses its internal recipes and when it does, we’re all over it. Because the strategies we put in place for our customers are built on quality content.

We have said it before and we will say it again: adding relevant high-quality content can be very powerful.

If you have been wondering why your practice website is not ranking on Google, check if the 3 most common reasons for this situation apply to your online presence.

Images are an important aspect of your overall web appearance and credibility as a medical practitioner. However, they also play a role in how well your website is ranking.

Medical content marketing helps you build a successful and future-proof private practice. If you are building your patient numbers and reputation, why not tap into …